Posts tagged publishing

Boomers Find Riches On Kindle With Micro-Biographies

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Amazon.com and its Kindle program just gave all authors a big fat raise. Amazon increased its royalty for this electronic book program from 35% to 70%. Authors now get paid 70% for their efforts – that’s a far cry from the traditional publishing royalty model of 10%-15%.  All authors are eligible to publish their works directly to Kindle, so Baby Boomer’s in the know have taken to this program like the youth have taken to Youtube; it is a great platform with an amazing built-in delivery system. Kindle has dominated the market since its release in 2008.  As of less than a year ago, Kindle sales surpassed the physical books sold through Amazon.com. “That’s something we knew was coming, but it snuck up on us amazingly fast,” says publisher EJ Thornton of Books To Believe In. “We have about 20% of our titles on Kindle now and their sales have been outpacing the other 80% of our physical book sales by an increasing margin every month.”

The hot new subject area everyone is talking about has been dubbed “Micro-Biographies”, which tend to be topic-centric non-fiction books that are fun to write and fun to read.  These are books that address a small period of time in someone’s life – such as their war experiences, their battle with an illness, brush ewith greatness or some other very specific topic. These shorter, more interesting books are stories that tend not to be modeled after the typical birth-to-retirement complete life stories, so they appeal to readers beyond the usual family and friends. They do that easily because of Amazon.com’s ability to categorize and classify books.  As soon as the author learns how to best promote their books on the Amazon.com system, Amazon.com ends up suggestively selling their book directly to those customers already interested in the subject or topic of the micro-biography. Since there is no publisher, publishing fee or printing involved, it is pure profit.

Authors do need to be careful to edit their book  and they need to get a book cover (or a ‘front book graphic’) that helps sell it. There are many online classes and service providers readily available to help them do just that. “We put together a 20 minute free video course to help give more direction to authors looking for information on how to prepare Kindle books,” Thornton explains.

Amazon originally came out with their very successful Kindle e-Reader device in 2007, but in recent times they’ve made Kindle e-Books more accessible to more people by creating free reading programs for the iPads, iPods, and Android smart phones. Even more important than that, Kindle is now also available for the PC, so you don’t need to read these eBooks on the small screen anymore. “Kindle has created a market, dominated it and already expanded it establishing itself as new the industry standard in e-Book publishing,” Thornton says, “and that is why it is a boom for anyone who has a message and wants to promote it. Kindle makes it accessible for practically everyone now.” For more information, take the free class on “Getting-Published.com” – click on the “Kindle”  link.

These 4 Top Reasons to Write a Book Proposal and Find a Publisher Are What Future Thinking Self-Improvement Coaches Chose

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An Important Summary On ATTRACTION:
From One Goal Oriented Consultant to Another

If self-improvement is what you believe in, then you should trust in books, because nearly all improvements that have taken place through the ages have been caused by the written word. Books have a way of affecting people on a deeply personal level. And, as more people read a book (or books about a particular topic), the effect becomes global.

If you want to make a difference in other people’s lives regarding Attraction then you should look at writing a book that shares positive experiences.

Every writer you’ll talk to has their own opinion about “how to write a book”. Some even have two or three.

Some say that buying book writing software is what motivated them to get going, others will tell you that writing a book proposal is what got them started.

It is very important to know “how to start writing a book proposal and looking for a literary agent”, but the real driving force for a business person are the motivations to write a book.

Each person has many reasons for writing a book, says book business expert DrProactive Randy Gilbert, but there are 4 that almost everyone has in common. The best way to satisfy those reasons it to a build a business around the book so that it makes money as it becomes a bestseller.

It can make you a bestselling author, and a millionaire at the same time, which is why DrProactive named “bestselling business”. Learning how to start writing a book proposal and creating a business around it at the same time is super important.

If you want to write a book, then see if one or more of these benefits will motivate you.

#1 – Being an Author Gives You Credibility in Your Field
There is no substitute for the kind of credibity you receive by having “Best-Selling Author” in your bio. It will immediately differentiate you and elevate you above other speakers. You’ll receive Celebrity Status no matter what your subject area is, because “you wrote the book on it.” Very few other speakers can claim this highest level of “authority.”

#2 – You Gain a BIG Platform and Group of Faithful Followers as a Bestselling Author
You can create your own following of people called a “platform” by building a business around your book filled with related products and services. People will buy more from familiar and memorable sources that they trust, know and love. As a Bestselling author, you can count on this recipe for increased sales. Employees who have heard of you will recommend you to those organizing conferences, and even those who haven’t heard of you will feel lucky to be in the audience listening to you speak.

#3 – A Bestselling Book Becomes an Effective Lead Generation System to Expand Your Database
Your book makes it really easy to get referrals and becomes an incredible lead generation system. You will you use your book as the most powerful business card you’ve ever seen and even your clients will enjoy recommending (or even giving away) your book to others that they want to help. It will make their clients feel good and it is impressive to the people who are referred.

#4 – Building Other Products Around Your Book Will Multiply Your Income
You’ll receive bigger and better speaking opportunities because you have products and services to sell. You will be requested to speak to large audiences at conferences that are put on by other entrepreneurs who want to increase their profits when you sell your high-ticket products. When word gets around that you made big revenue for an organizer (the same amount you make for yourself), then you’ll be invited to speak at other events.

ACTION POINT:

You have to admit, no matter which reason is highest on your list, writing a good book and making it a bestseller is a life-changing event and it will make you want to take action. No matter what your most important reason might be, there is one certainty, writing a book is a very good thing.

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