Step 1: Develop your station mind map so you know where you’re headed.

• What do you want to get out of your live internet TV station? 
• What content do you want to provide? 
• What will be your hours of operation? 
• When will you be live versus pre-recorded? 
• Create a schedule of events and topics.

Step 2: Get a realm.

I recommend getting a domain name just for this assay..Tv domain names have been the most popular for anything germane(p) to a TV station. What you need to keep in mind is that.tv does not stand for television. It is very the extension for Tuvalu, the Polynesian island nation.

Step 3: Hire a good team to design and code a Web site.

• It should look like a typical Web site. The divergence: in the middle of the sort out, there should be a large TV that is streaming your video or broadcasting live. 
• Publicize your sponsors. 
• Have different sections on your Web site where people can browsing your products and armed services, learn more about you, contact you and all the other typical options. 
• Change your site oft to reflect current promotions and features.

Step 4: Set up a dedicated area for filming.

Since you will be doing both pre-recorded and live videos, you should have an area in your home office (or an off-site office) that is decked out with all the necessary equipment and will look neat on film.

Step 5: Purchase suitable equipment for transcription video and broadcasting live 
You can get all of this for under $2000:

 • Green screens. (These are great as it allows for easier editing of video and still photos.) 
• Teleprompter, if you want to read from a script. 
• Connect your camera to your computer, and get exercise set to stream live!
 

Step 6: Get a good Web site host that can handle the bandwidth and the constant streaming of video. 
Some good companies include:

• Rackspace.com 
• StreamHoster.com 
• Veeple.com 
• EndavoMedia.com 
• TalkPointCommunications.com

Step 7: Record content you can load onto the station.

Don’t debate you need hundreds of hours of content to launch your station. You can start with just a few hours of content. Reread the ideas for the live events in the earlier part of the chapter for content ideas and things you can do live or pre-record.

Other content ideas:

• Webcam broadcasting 24/7 (or in certain hours). 
• Other people’s content you can use (with permission). 

Step 8: Keep in mind you don’t need to have content up 24/7.

 The rationality we have done this is we have plant? the modern times when people were browsing the station. There is no reason to put up content if very few people are on your Web site at a given time! If your audience is mostly global, and in different time zones, you will want to consider having a larger amount of content at different times.
 

Step 9: Host some live events.

Live events are a great draw as we talked about previously. The difference is you will be hosting your events on your Web site rather than appearing on someone else’s.

Step 10: Promote your hot new internet TV duct everywhere. 
And when I say everywhere, I mean everywhere.

• Link it on your Web sites, herding(a) sites and beyond. 
• Send out multiple press releases using a service like prweb.com 
• Partner with some other people in exchange for free advertizing.

Step 11: Step it up a notch! 
As your station draws more popular you can start commanding a variety features and money-making opportunities:

• Paid advertising. 
• Banner ads on your site. 
• High-profile guest interviews. Heck, maybe you will become the next Oprah!

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